TikTok Hook Swipe File by Niche
218+ high-performing hooks across 20 niches, each scored by AI brain science using Meta's TRIBE v2 fMRI model. Find the hook type that works for your niche.
Fitness
16 hooks“The one exercise that changed my body more than anything else — and it's not what you think”
Finance
15 hooks“The hidden fee in your bank account that costs you hundreds every year — check this now”
Beauty
10 hooks“The $8 drugstore product that outperforms $80 serums — tested for 90 days”
Food
11 hooks“The reason restaurant pasta tastes better than yours — it's one ingredient”
Mindset
15 hooks“The day I realised I was the problem — and what I did about it”
Travel
10 hooks“The travel hack airlines don't advertise that saved me $800 on flights”
Parenting
10 hooks“The thing I said to my kid that I immediately regretted — and what I say now instead”
Career
10 hooks“I reviewed 500 resumes as a hiring manager — here's what immediately gets people rejected”
Comedy
10 hooks“I tried to meal prep like those aesthetic TikTok accounts and this is what happened”
Education
10 hooks“If you struggle to focus for more than 10 minutes, your brain isn't broken — here's what's happening”
Gaming
10 hooks“The setting 99% of players never change — and why it's destroying your game”
Fashion
10 hooks“$30 outfit vs $300 outfit — can you actually tell the difference?”
Relationship
10 hooks“The conversation couples therapists say most couples never have — and why it matters”
Tech
10 hooks“I built an app that makes me $3K/month and I'm not a developer — here's exactly how”
Business
11 hooks“I built an app that makes me $3K/month and I'm not a developer — here's exactly how”
Cooking
10 hooks“Why your scrambled eggs are rubbery — and the fix takes 30 seconds”
Skincare
10 hooks“This $9 retinol changed my skin more than the $120 version”
Sports
10 hooks“I trained with a professional sports team for a week — the single biggest difference I noticed”
DIY
10 hooks“I built a custom wardrobe for $200 — IKEA charges $1,200 for the same thing”
Mental Health
10 hooks“The reason you self-sabotage every time things start going well — a psychologist explains”
Want to score your own hook?
Paste any hook into the Hook Grader and get a 0–100 brain-science score with specific improvement tips. Powered by Meta's TRIBE v2 fMRI AI.
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